‘Poor tools require better skills’ | John Cage
Studio Fludd is a multidisciplinary creative collection consisting of Matteo Baratto, Caterina Gabelli, Sara Maragoot and Valeria Sanguin and is based in Venice. They are named after the eclectic alchemist sir Robert Fludd and weave together design, art, craft, styling, graphics and illustration.
Studio Flood was invited, together with photographer Rachele Maistrello, to be part of a project that was organized by the group of artists How We Dwell. The project was set in a very clear and strict timeframe of a week and took place on the designated Island of La Certosa, nearby Venice somehow in the middle of nowhere. The goal was to create its own residence with found materials and tools contained in a kit assigned to them. They had to take care of their selves in a very traditional and artistic way in terms of building an environment and revealing their selves in the basic outer space, there arose an intriguing dialogue between the environmental space and Studio Fludd.
‘We decided to live and interpret the entire island as spread residence, following the natural suggestion of the several room-like spaces. We carefully collected natural and artificial finds, relics and trash, that we put together in order to create furnishings and furniture.’
Studio Fludd arranged five rooms: the kitchen/livingroom, bedroom, meditation beach, alchemical laboratory and wunderkammer.
The artist group How We Dwell that consists of Christian Menchini, Andrew Grotto, Marco Gobbi and Adriano Valeri created via this project a very refreshing, alternative and extraordinary approach to design and craft. It creates involvement in the ecology of the island and it makes people aware of the value of re-using materials to create a more sustainable and environmentally friendly space. The group aims to shed the terms of the traditional artistic residencies away by reversing the situation.
Looking at the result of the artistic design pieces of Studio Fludd, the space and present freedom led way to a huge amount of creativity with wonderfully intertwined imperfect, humble, natural and artificial objects. A poor object is formed into something new without losing its identity.
Marble owns the ability to exploit our vision and mislead our aerials. No wonder marble has been generating fascination and obsession for centuries due to its ability to make a flexible switch from one purpose to another. Marble; so strong and still so easy to shape and reshape. Expressive statues made out of marble from the Ancient Greece are able to capture the tactility of silk within their adamant density. Craved fabrics and costumes of the Roman Empire are loosely draped around age-old marble figures, capturing the magic of frisky textile better than any other material.
The preciseness in processed marble has led to new interpretations of visualizing the metaphoric limestone. Marble prints are used upon textiles and by using precious felting techniques poofs, chairs and cushions are marbleized. Marble is being softened and the already treacherous king of stones is continuing to fool around with our senses. Scotland based Alasdair Thomson is exploring the way fabric hangs and folds, and is attempting to capture that lightness and gracefulness in stone.
His work is rediscovering the idea and connotations we have with heavy and light materials. By turning their characteristics around, the works of Thomson are somewhat between sculptural garments and costumed carvings. His refined work is challenging us to touch it and even tickles our imagination, how will his stone garments hang around the curves of our human frames? It’s the lightness of his work that makes it grab our attention.
Thomson’s work is currently exhibited during on form 2014 at the Asthall Manor in Burford, United Kingdom.
Anne Willem Marcus Schenk
a dialogue with dries van noten's mind
“For me it is really about my way of working, the connections I make. It’s about intuition and emotion.”
The exhibition “Dries van Noten, Inspirations” in Les Arts Decoratifs Paris is the first personal show of Mr. van Noten. With an emphasis on the personal, the exhibition is a work of introspection and a reflection of van Noten’s fascination for creation in a broad sense. Dries van Noten and Pamela Goldin [the museum’s chief curator] explain that from the beginning on, it was clear that this exhibition was not going to be retrospective of van Noten’s work. Instead, the exhibition shows the intimate process of van Noten’s method and process of creating, a suitable choice of approach for the reserved Mr van Noten who masters the translation of his inspiration like no one else does.
Entering the first exhibition-compartment, a range of silhouettes are lined-up showing creations of Claude Montana, Georgio Armani, Thierry Mugler, Kenzo, Kansai Yamamoto and even Gianni Versace. All looks belong to collections, which were shown on the catwalks during the beginning of van Noten’s career. The designers on show serve as an introduction to the exhibition as they express the influential power they had on that period.
The obscured first floor is dedicated to collages of themes within the past collections of the Flemish designer. The overwhelming power of the selected creations of artists and designers in dialogue with the work of van Noten offers intimate snapshots of the private mind of the creator. Damien Hirst fills up the centre of the installation in the “Butterflies” vitrine with a piece from his Transgressor collection where Butterflies from all colours are ordered within a mandala shaped stained glass window interpretation. Elsa Schiaparelli parades in the foreground with her Butterfly printed dress from 1937. On both sides Dries van Noten is present with creations from his spring/summer 2000 collection. A collection inspired by the transformation of boys emerging into men and all of the aggression and vehemence that are involved in this metamorphoses.
The touching installation called “The Piano” is inspired on infinity and the cycle of birth and rebirth, our inexhaustible drive to survive and exist. Together with museum archive pieces of Schiaparelli and Worth, the work of van Noten’s spring/summer 1999 is combined with one of his favourite paintings; Mer montée by Thierry De Cordier, a painting of a black furious infinite sea which came straight from the Biennale in Venice. The Mussel Pot, by Flemish artist Marcel Broodthaers is coherently exhibited in front of all of the precious pieces on the floor.
While leaving the descriptive themes full of art, videos, sculptures, paintings and fashion on the first floor, behind the second floor visitors are welcomed into the personal botanical garden of Dries van Noten himself. His fascinations for the horticulture and the exotic have been present since the beginning of his career, and probably even before. From summer flowers to Bollywood and from flower power to orientalism, the work of van Noten is categorized in the breathtaking environment of the museum. The intimate dialogue amongst Mr. van Noten and his inspiration offers the visitors an indefinable experience of personal value. The exhibition is on until the 31st of August 2014 in Les Arts Decoratifs and will travel to the city of Antwerp in Belgium afterwards.
Design Indaba 2014
The conference centered on a few main topics that somehow came from most amazing speakers. I saw many cats in all videos and audios, it made me long for my cat Adam who died two years ago during Design Indaba. (Tear)
Most designers, architects and artists used perforation to create texture, lightness, dimension and play. From a perforated poster, to a perforated conceptcar, to a perforated facade to a perforated building. People slicing out inner parts of buildings as if emptying an apple from its core. And then the stairs and bridges and tables that connect people in big corporations and public spaces. Like ribbons these stairs and bridges and tables stream through space for happiness.
The body was omni present in hybrid constructions between gender, past and future, man and animal and man and design. The body as a chair.
Storytelling was another potent correlation between several designers.
cult of the object
Beginning of February, inside one of the latest architectural additions to the
skyline of Rotterdam; the new building of Rem Koolhaas, I met Anne van der
Zwaag, initiator and curator of contemporary design fair Object Rotterdam.
A stroll through the exhibition she has set up there on the ground floor was
interesting but the excursion to the apartments high up in the building was
truly a pleasant surprise. Several recently constructed apartments accommodated
works of designers, which stood out perfectly in the rough interiors of the
building. Amongst other Stichting Zetel and young gallery The House of Ababa
filled the domestic spaces, providing scale to the otherwise empty apartments
that were still for sale. In one of them Studio Makkink&Bey installed an
overview of their oeuvre, like visiting a model home visitors entered a
scenography that emphasized possible arrangements in the different rooms of
Koolhaas' architecture. The scenery was beautifully dramatized by the panoramic
views in the newly built homes.
The Object Rotterdam fair focusses on design, crafts and applied arts and by
doing so counterbalances the Art Rotterdam event and the Raw Art Fair that all
take place in the same week in the city of Rotterdam. As Curator with a refined
sense for colour and tactility, Van der zwaag invited a variety of Dutch
creatives to present themselves. Ranging from recently graduated Peter Hseih
and Maayan Pesach to established names such as Fransje Killaars, Galery Judy
Straten and PROOFF.
On the ground floor I was drawn too Lex Pott's collaboration with Woes van
Haaften (New Window). Titled 'Diptych' their latest project was displayed
while still in development, the duo thoroughly researched the qualities of wood
and started a material experiment in which they partially sandblast thin slices
Lex Pott: “The aim of our project is to design and create objects that
show a way of dealing with the inner anatomy of wood. The outcome will be a
step towards the material’s true identity. The annual rings become tangible and
might lead to surprising new functions that result from the material itself.”
The final results of their collaboration will be presented at the Salone del
Mobile in Milan. The cult of the object is under construction.
Jules van den Langenberg
Jules van den Langenberg recently graduated at Design Academy Eindhoven. He initiates-, curates- and exhibits projects in which applied art and design are used as a medium to cultivate culture. Jules approaches the world as a library full of potential, with an inexhaustible resource: humans and their skills. Within this wonderland of opportunities the young -Willy Wonka like- artistic industrialist travels to meet people and research the social- and cultural impact of all that is man made.Through associative thinking Jules develops narratives and concepts which form fundaments for publications, exhibitions and self initiated projects as well as commissioned works.
During the past Amsterdam Fashion Week denim brand G-star RAW manifested itself not in a selfish runway show but by generously supporting designers and artists with creating a new work. Glamcult studio organized and curated the event Raw&Rising, the gallery of arts and crafts, for one of the biggest Dutch fashion brands. Ten Dutch creatives were invited to develop a project supported by the G-star RAW atelier, during a one night pop up exhibition the results were displayed.
Leendert Sonnevelt from GlamCult explains: "we carefully selected participants working in the field of fashion, applied art and design which went on a creative joyride with the RAW atelier. In collaboration unique one off objects were created in which personal creativity was combined with contemporary craftsmanship and RAW denim."
Amongst others The Boyscouts, Dufarge, Lex Pott & David Derksen, Pepe Heykoop and The Phoney Club were invited. The Phoney club, good girls gone bad, worked on a denim bomberjacket with a bright red lining onto which numerous of gold lighters were applied. The embroidery on the back, 'Burn Baby Burn', makes the object boldly speak for itself. The Boyscouts, a young and upcoming accessory label, created a delicate denim hat with the skilled hands of the G-Star atelier. And Pepe Heykoop continued his Skin collection with a special edition made out of left over pieces of several RAW denims.
Jules van den Langenberg
Jules van den Langenberg recently graduated at Design Academy Eindhoven. He initiates-, curates- and exhibits projects in which applied art and design are used as a medium to cultivate culture. Jules approaches the world as a library full of potential, with an inexhaustible resource: humans and their skills. Within this wonderland of opportunities the young -Willy Wonka like- artistic industrialist travels to meet people and research the social- and cultural impact of all that is man made.Through associative thinking Jules develops narratives and concepts which form fundaments for publications, exhibitions and self initiated projects as well as commissioned works
Happiness seems to be one of the most controversial topics of today. Whereas before more materialistic minds would consider money as the ultimate goal in life. Nowadays happiness is the ultimate perfection, and when you haven’t reached that ultimate form of happiness, you better start taking action to uplift our hearts. The article “ Why Generation Y Yuppies Are Unhappy”, which got published in September 2013 by the Huffington Post caused an intense debate amongst young professionals. Whether people agreed on the article or not, this happiness issue is definitely a sensitive subject.
The Happiness Show by Stefan Sagmeister - born 1962 - features his personal hunt for “le Bonheur”. Mr. Sagmeister is neither a psychologist, nor a philosopher but he is a graphic designer. Austrian born artist runs his own graphic company Sagmeister & Walsh in New York where he designed covers for the Rolling Stones as well as branding, packaging and graphics for the Guggenheim museum and Time Warner. While taking a sabbatical year in Indonesia, which he initially wanted to dedicate to making furniture, he decided to work on a documentary simultaneously. Although mister Sagmeister is a reasonable happy person himself, he has been fascinated by: If he could train his mind to be happy, the same way one trains one’s body. “The Happy Film” was born.
Entering the exhibition an upbeat and stimulating sound is surpassing the noise of the many visitors in the Parisian Gaité Lyrique. Energetic yellow walls dominate the overall atmosphere and handwritten texts humorously indicate were the restrooms are. The introduction text explains that this exhibition is not made to help becoming a better or happier person but instead it should help the visitors get a better understanding of the concept of happiness.
On the lower level the exhibition continuous with statistical facts about happiness - couples with kids are equally happy to those without kids and marriage actually does increase happiness. All of the information is designed with Sagmeisters’s signature. The dialogue between the playful design of the exhibition and the psychological research to happiness makes this exhibition unique and incredible interesting for all visitors. A crowd is waiting in front of the gumball machine installation which challenges visitors to twist the machine with the number on it that indicates their happiness, I decided to look for my luck at machine number seven, no gumball rolled out.
The exhibition continuous with more facts about happiness, illustrated with photographs, interactive installations and film screenings of Sagmeister’s documentaries and graphic illustrations.
I’m certain that every person has once woken up with the resolution to be nicer to our fellow human beings; the girl behind the counter at the supermarket, the bus driver or your colleague. In the first part of the documentary “the Happy Film”, Sagmeister explains how he had run after a lady exiting the subway. Incredibly impressed by her appearance, he had told her she’d looked outstanding. He could see that the comment had moved her and he had probably made her day. Many years later he’s demonstrating a similar situation where he tries to flatter random people walking by on the street. With a flower in his hands he’s spreading compliment after compliment, obviously without success. Maybe we can only make others truly happy in indefinable situations or at least if the moment is uncontrolled?
In second screening we can see Sagmeister’s participation in a meditation course in Indonesia. With his entertaining voice and choice of words he explains how much he’s suffering from his backache during the meditation sessions. The breaks within the sessions are his happy moments as he’s finally able to stretch his back.
Throughout the exhibitions phrases like “drugs are fun in the beginning but become a drag later on” are painted on the wall. His casual and fresh way of writing that almost can be interpreted as poems. Sagmeister expresses the idea that happiness can be found in different situations depending on your personality. More money doesn’t always generate more happiness and becoming happy is definitely something you can work on but admitting that you’re happy already is a major step in life.
The exhibition is on until the 9th of March in the Gaité Lyrique in Paris for the first time on the European continent after having travelled through the U.S.A.
Stefan Sagmeister will be one of the speakers at the INDABA DESIGN conference 2014, which will take place in Cape Town, South Africa from the 28th of February until the 2nd of March.
sustainable fashion, for real
A more sustainable fashion future. Most of us say yes to that, without hesitation. We know that the fashion and textile industry is one of the most polluting industries in the world. But then it comes down to action, to change – and some of us lose our way.
It is a Thursday morning in January, snow is falling, but the streets are buzzing with movement in Denmark’s capital as the Copenhagen Fashion Week has just begun. I am at the press conference held by the Copenhagen Fashion Summit.
The Danish designer David Andersen is describing how he works according to zero waste. The discussion continues to talk about circular ways of thinking including new materials, life span, how the ecological footprint of a garment is already decided in the design, recyclability… Since the Danish Minister of Energy and Climate is also attending, we learn that the Minister is wearing a suit made by David Andersen. “And as you can see it looks completely normal”, says the designer. The audience giggles. But that is really the message; sustainable in every possible way is completely normal.
It all started in 2009, Eva Kruse, a Copenhagen Fashion Week pioneer and Danish Fashion Institute initiator took the next step. She is today the spokesperson and the face that many of us now associate with the Copenhagen Fashion Summit network.
NICE, Nordic Initiative Clean & Ethical Fashion, is a joint commitment between the Nordic countries and it is an educational process. The Copenhagen Fashion Summit, the last one held in 2012 and the next one on 24 April 2014 is where we put light and focus on these questions, says Eva Kruse.
How do you see the future, can we do this?
I really believe in this, otherwise I wouldn’t be fighting for it. When we start digging into this the possibilities and solutions are endless, it is about how we can make them accessible to designers and companies.
What about conveying the message to the consumers?
That is the next step. I don’t think we will see consumers jumping up and down wanting organic fashion, they want to buy clothes because it is beautiful or the colour red… It is a push strategy from the companies; it is not going to be a pull. The cooler the brands the better for the cause. Once the companies start doing something sustainable of course they will have to start communicating. Otherwise how will we know if a garment is made of tencel, and who does even know what that is…
Today we think that organic fashion has to be brown, hippie-like and dull – but it doesn’t have to be! You can even have pink, it is not like there is only possible to have a certain organic colour range.
Are the Scandinavian companies a driving force, or is this evolution happening parallel all over the global market in your opinion?
I think the Scandinavian companies can be a driving force. But do I think that Scandinavian companies are more sustainable than others, no. But we can be, I think that it is in our culture to care. Therefore we have met receptiveness in our countries, and we also have a lot of small and medium sized companies that want to do this.
Most companies want to do this, if it was easy! That is why we have tried to make solutions easy and accessible.
Is it really correct to say that it is has to be more expensive, financially, for the companies to do this transition, to become more sustainable?
No, not in the long run. To change your production, to source new material, to look into chemical list and so on requires time and effort and might be a luxury that not everybody has. But that is the short run. In the long run it does not have to affect the cost. And the more it will grow the cheaper it will become. I do not want to kill the industry, we just have to consume more wisely.
Eva Kruse talks about the efforts in progress to form an international organization too.
So it will be an international NICE too?
Everything that we do, the tools that we create we want to share with our colleagues in other countries so that they can share with the industry of theirs. There is no reason we shouldn’t share this, there is no competition. Instead it is the more the merrier.
The next Copenhagen Fashion Summit is held 24 April 2014
Interview by Petra Dokken, Creative Editor and Writer based in Sweden, but always in motion. Trends and Travel, Online and Offline.
NormAll by matthijs holland
Every sex is enclosed in by a strict socially imposed norm. Masculinity belongs to the man and femininity to the woman. Everything that falls outside of this measure does not belong to the bigger majority and is unfamiliar territory. The unknown doesn’t fit into the social straitjacket and can’t easily be placed anymore. Because of that it causes fear and rejection with the greater number. Dominant women are being attacked in their femininity and sensitive men aren’t seen as real ‘men’. People whose gender role don’t fit the social imposed norm have to justify themselves to society. However between the stereotype of a man and the stereotype of a woman lies a broad spectrum that gradually blends together and falls outside of the norm.
If you look back in history you will again and again find historical figures that were standing outside the social convention.
The timeline of portraits shows five inspiring examples that each in their own way could not conform to the prescribed expectations. Hatshepsut that in a male dominated world did the unthinkable and crowned herself as pharaoh. Pope Joan who by disguising herself as a man could escape the female straitjacket of the Middle Ages and be acknowledged in her talents.The Japanese actor Segawa Kikunojo III who was so feminine that he became the role model for Geisha’s. Or Henry III of France and Charlotte von Mahlsdorf that each in their own time chose to step outside of the expected gender roles to truly be themselves.
They at their time, and even now, break through the social imposed norm. All these figures from the past did not fit the role that was created for them. They could not conform themselves to these restrictions an broke free from these norms.
They show us that questioning gender isn’t something that only belongs to out time is from all times. It has always been there. The norm as regards to gender is much to limited and not realistic.
But where are we standing now as to gender in the 21st Century? In many places in the world women still have to fight for a voice, feminine men and homosexuals are being attacked with violence or even punished with death and transgender people still are being seen as a curiosity.
Have we moved forward throughout history or have we become even stricter and where are we going? Which stories of our Century will we add to this timeline in 10 years?
Issey Miyake's SS14 collection designed by Yoshiyuki Miyamae is a futuristic take on the modern woman. From sportswear influenced wedges over comfortable yet fashionable clothing made of hybrid textiles that boldly combine different materials and ever-evolving technologies.
With his special interest being illuminating light the show featured 3 different themes: Starlight, Moonlight and Sunlight. Starting off with his trademark silhouettes in white he mixes metallic textiles representing the sky at night. White, clean and like a dream. Followed by the Moonlight, seen through the grid knit series the silhouettes become darker blending into grays and beiges, demonstrating the glistering white moonlight. Open weave jackets and coats with a soft and distinctive silhouette, made by spiral cutting, uses a hybrid soft technique of innovative yarns on old style knitting machines.
The last but not least Sunlight collection pops with red and different blue gradations, based on the blue skies and deep red sunsets on the horizon. The 3D thick mesh series created a light and shade with the movement when worn on the body. For the grand finale, all the different elements of the sky blended and created a night sky and a dream.
During the show live music was played by Ei Wada, who is part of the experimental performance project Braun Tube Jazz Band. The music is created using cathode-ray tube television screens as musical instruments.
Keeping up with his reputation he delivered yet again an innovative unforgettable show.
Acmé is a new graphic design studio based in Paris created by two young women: Elodie Mandray & Caroline Aufort. Sharing similar views on their job, they decided to team up, using their complimentary expertise in art direction, print, visual identity and typography. Among their clients are Lacoste, Golden Hook, Ikea, Le Coq Sportif, Stylist ...
The human size of the studio lets them define each project’s scope and ensure close following of the project all the way to the print, in close ties with the client. This hand-crafted dimension is for them a quality pledge.
Considering creativity as something playful, they toy with codes, symbols and graphic tools until they find that ideal shape and resolve the problems at hand. The infinity of possible combinations and inherent restraint of each project create their playground, where they evolve in constant search of meaning.
Il Palazzo Enciclopedico
Magda di Siena is an architect, an interior stylist and an art consultant. Her work is focused on projecting and setting exhibitions, fair stands, paper advertisements. She visited the last edition of Venice Art Biennale and shares with us her thoughts and photos.
The 55th edition of Venice Art Biennale is titled "Il Palazzo Enciclopedico" (The Encyclopedic Palace) in tribute to an ambitious work of Marino Auriti: an architecture model for an ideal museum, conceived in 1955 to store all the human knowledge. This work has been chosen as an emblem of the prestigious event by the curator Massimiliano Gioni , due to its conceptual analogy with the present state of culture. Collect, store, catalog, connect, all these transactions are directly linked to knowledge, which shifts its axis on, in a continuous tension towards the infinite. The work of art often becomes an intermediary between earth and cosmos, between cognitions we have achieved and what represents still a pure horizon. This reflection has allowed to create a wide-ranging exhibition which spans not only art classified as such by the laws of the market, but all of those creative works (including collections of objects) that in some way have tried, in different forms, with various means, to understand the relations between different things or placing themselves in a position of dialogue with the laws of nature. In particular with regard to the latter point is interesting the space in the central pavilion, where are exposed the designs made during some lectures by Rudolf Steiner, the founder of anthroposophy, which represent, together with the Red Book of Jung at the entrance, the opening to a broader conception of art itself as synonymous of imagination; a conception which makes art more approachable, less absolute and bounded, more relative, or better puts the absolute and the relative as intersections.
So, not only artists, but scholars, philosophers, scientists, polyhedral figures or simple obsessed with the idea of accumulation, who have tried to give sense of certain phenomena or to express, in a visionary way, the unexplained. The sense of incompleteness of knowledge, imperfect and superficial, as it appears today in its form accessible to all through the web, is a source of additional important considerations. In the world we live in the knowledge looks like a huge block notes full of sketchs, some of which are clear and open the door to the rooms of study, others are almost indecipherable tracing the road toward the riddle.
Yet all this is today residing in one large container.
The Venice Art Biennale want to represent the concept of co-existence in its exhibition space where one can admire the statuary and totemic works in the Egyptian pavilion from the eloquent title: "Treasuries of knowledge" (with a reference to ancestral symbols of knowledge), and then go on toward the Polish pavilion and his relativism expressed in the title: "Everything was forever, until it was no more" by Konrad Smolenski. One can be accompanied in the path of the Swiss pavilion by a metal sculpture in the shape of a serpent (archaic symbol of knowledge), or find a precise location through triangulation proposed by Sara Tse in "triple point" in the United States Pavilion; one can lose itself among the shades of natural stones collected by Roger Caillois (Central Hall), looking for a connection with the land and its minerals, or pass through the works of Simryn Gill (Australian Pavilion): compositions of circular artificial objects.
A multitude of objects perhaps insignificant individually, but showing striking compositional effects if grouped , such as the spatial articulation that Ai Weiwei creates through connections of Chinese traditional stools (Bang, 2010-2013). It may be noted the alienating and distancing isolation of the work Untitled of Cathy Wilkes (Central Pavilion) and then be captured by woman’s beauty as expressed in its fragility through a thin red silk thread by Yiqing Yin (Venice Pavilion); admire the moebius strip ( Max Bill in the Brazil pavilion) which relates art with mathematical formulas and than admire unplayable forms related to the here and now created by Ron Nagle (Central Pavilion).
Totem and ephemeral, symbols and contradictions, academic painting and tribal painting: everything exists in the same moment and different things, such as files on a PC, can be saved all together in a single folder. This folder may become, as in this 55th Venice Art Biennale, a physical space and more: an attitude, a new ability, starting from collections or combinations, to tell new extraordinary stories.
Photos and text by Magda Di Siena
Our digital lives bring us to the urge of rediscovering real objects and things we can touch.The touch of paper, the smell ok ink are some of our new drugs. Fanzines are there to express this need and the desire of an alternative voice. We choose to share with you one of our 'coup de coeur' made in Paris by talented young people!
Passion is a fanzine, created for all works longing in cupboards, hard drives and brain tubes.Passion publish the unpublished : censored or forgotten projects, parallel or experimental works, all from famous artists and upcoming young wolves. It's publish at night, with little regards towards the biological clock, sleeves are rolled up in empty offices , abandoned agencies and available apartments. To create a scene’s snapshot, that of a way of life.To seduce too!
"Passion mirrors our lifestyles, and this issue: “the good life on the other side” reflects troubled times. See our faces, wan, ghostly forms only revealed by cars’ headlights crossing our paths at dawn. In clubs, we would be glowing under the black light; but there’s no room for clubbing on wrap up nights.
Via Passion, we strive to publish novel works, be they produced by artists we admire, or those we found in our mailboxes on Monday mornings. And works from our friends, of course - for they make us who we are.
We were associated with palm trees and sunsets on heavenly Caribbean seas: the truth is we can’t even swim. As Lord Byron floating on his back in Venice’s Grand Canal, we keep our cigarette butts locked between our teeth to make sure we don’t “loose sight of the stars”. Clouds may hide them from us, it’s OK it’s not like we’re about to drown!"
Passion #3 is 11 artists, 100 pages printed on Arjowiggins Creative Papers, bounded in Swiss tradition, and 500 numbered copies. By: Foucauld Duchange – Gildas Durel – Grégoire Dyer – Caroline Aufort – Antonin David. The content is both in French and English. On the edge: “the good life on the other side”. You get the idea!
In Paris, on Place du Palais-Royal from June 3-9, and in Florence, on Piazza Santa Maria Novella, from June 18-22, a teleportation of the agricultural kind places us in the middle of a parcel of linen flax, in bloom and being harvested. This project, focused on the general public acts as a reminder that linen flax isn't some sort of exotic plant; that 85% of global production takes place here, in Europe, in a swathe of land stretching from Caen to Amsterdam.
The only textile fibre of plant origin from Europe is being showcased to the general public for the first time via all the avenues of its application. The juxtaposition of objects has a surprising effect. A motorcycle helmet, skis, a bicycle, an armchair, a suitcase, a surfboard, street lamps and a chair.
What's the common link? The answer is linen in composite form, a new material in fiber and resin that is proving so inspiring to contemporary designers. And why the sneakers and knitted sailor top? Once again, the answer is linen: outerwear and waterproof for the former; Nm 39 yarn (requiring 39km of thread per kilo, giving ultra-light knits) for the latter.
The exhibition route leads to a vast 10-meter-tall structure, with a spectacular but ephemeral nave, whose double-door entrance - being textile and sensorial - immerses the public in the diversity of linen: a selection of over 300 pieces to discover, touch, brush against, and so on, all highlighting the savoir-faire of European linen spinners and weavers. Fabrics range from ultra-light batiste voile to upholstery fabric coming in at a hefty 1kg-per-m2.
Photographic exhibition. Some forty exclusive black and white images by Sébastien Randé puts the focus on the human aspect of linen production, highlighting our proximity to this industry, its European position, and the unique interaction between grower and scutcher.
Dimitra Sotirchos is a trendwatcher specializing in fashion, arts & culture. With an MA in Innovation for Trend forecasting, she is currently developing a visual arts practice studying Environmental Art at The Glasgow School of Art. She has contributed to AnOther magazine and Dazed Digital and is also involved with the electronic dance music In London and loves yoga, currently training in Ariel yoga.
Beforelight is a Greek-based collective experimenting artistically with light. Staging urban interventions with innovative lighting design, their experiential projects provoke community interaction in public spaces, encouraging human encounters with artificial light.
Opportunities for artists to make work in and for other contexts and places are increasing. Through my interest in environmental art I contacted the group to find out more about their practice.
How do you feel light affects the community?
Light is very important in order to create atmosphere, mood and make a space inviting or hostile. In urban spaces, it is usually hard to change public lighting, thus you feel unable to have any saying in the way our cities are lit.However, we must not forget that public space lighting is a very recent commodity and there is a long way to go in developing it further, either in terms of technology or of artistic expression. We feel light is a very important factor on how we perceive space and it is also a "playful" element that should be more accessible to citizens.
What project have you created that you believe most reflects a hybrid between organic and digital materials?
"I see no sea" is the most hybrid, we believe. The visitor finds a wooden jetty inside an exhibition room. A wooden structure stands elevated over a thin layer of salt, tinted bleu by fluorescent lights. The installation is escorted by the multiplied sound of the visitors' footsteps. The organic materials of wood, and salt create the platform for an outlandish environment, enhanced by the digitally reproduced and processed sound of footsteps.
Their latest project is installation ‘Under a different light’. The inventive public art happening is a collaborative initiative between Beforelight and Imagine the City, a cluster for regeneration. Local community members were invited to participate in the creation of the work, donating quirky lighting fixtures that were restored and hung in a small street in Athens. The space is redefined with celebratory spirit creating a warm and homely place to explore.
last look for casa vogue brasil "public atmospheres"
Public Atmospheres.When designing public space for our new buildings, offices, retail outlets, hotels and spas, architects have come to embrace a sense of wellness to define the 21st century's chapter in minimalism. This contemporary zen focuses on clean lines, honest materials and the use of light as a second architectural plane; created in relation to the site and honouring the surrounding environment.
We will elevate our stores to the status of churches in which to discover calming merchandise and experience softer forms of selling. A hotel will be a sanctuary in which to be protected from the stress of everyday life. The well-being spa or beauty laboratory will become a true temple in which to realign our minds and bodies.
And work time will be measured in portions, enabling us to control it on our own terms and find a balance between business and pleasure, public and private, commerce and concentration.
These quiet buildings and annexes look may like concepts from the future when contrasted by the presence of the existing elements around them; yet they actually are considered in harmony by designers and architects intent on offering us moments of beauty and spirituality on a day-by-day or moment-by-moment basis. Well-being will infiltrate every aspect of design.By Lidewij Edelkoort
We are leaving an individual era behind us. Thank god, we start to realize that the only way to improve our idea’s is to share them with others and adapt them to visions of our fellows. Combing our expertise's will double our result and will open doors that remained closed until now. Students of academies for applied art and design picked up the idea of collaborating way before all of us. They work together as “camarades”, sharing their tools, knowledge and creativity.
We invite you to discover a platform of creativity, born in the heart of the city of Amsterdam. Individuals features a changing collective of young creatives that contribute their own chapter to a continuing fashion story. Recently Individuals showed their 14th collection to the public. This time they opened Amsterdam Fashion week with their AW13 collection called Element. To understand the structure of the brand we will have to take you back to the roots of Individuals. Individuals is a brand, set up by AMFI-Amsterdam Fashion Institute, a fashion school which is unique in its kind. The institute offers three graduation specializations, all being taught in the same building. The specialization, Fashion & Design, and Fashion & Management and Fashion & Branding, each have their own study program and are independent from each other. Though at the same time, the disciplines very often cross each other’s path. In every Brander there is a little bit of a Manager and vice versa, in every Designer there is a bit of Brander and so on... During the four year program, many projects are set up where the three specializations will have to collaborate and show a strong overleap in way of thinking. The students are becoming all-rounders,having their own specialization as the center of their future career.
The ultimate collaborative project being taught at AMFI is Individuals . The project is a semester course where students of all three specializations create a clothing collection from beginning to end. All facets from constructing the collection’s identity, to designing and producing the garments,are part of the job. The inspiration for each new collection comes from a collective translation of the evolving Zeitgeist the students are living in.
On the occasion of Paris Fashion Week, Individuals will present itself at the Trend Union headquarters in Paris. Three collections will be shown in the form of a pop-up shop, carrying the names of Duals, Roots and Element.
The pop-shop will celebrate its festive opening at the 28th of February with a cocktail drink from: 5:00 until 8:00 pm. The shop will be open for public from the 1st until the 5th of March, from 12:00 to 6:00 pm at: Trend Union 30 boulevard Saint Jacques 75014 Paris - France.
last look for casa vogue brasil "home beautiful"
Home Beautiful. Like in Oscar Wilde's day, tomorrow's interiors will once more embrace the idea of decorating, heralding the revival of co-ordinated textiles for curtains and upholstery, highly-patterned wallpapers, beautified home accessories and furniture crafted with style. Fireplaces will once again become elaborate, even decorated with tiles, and their mantles will display vases and other artefacts collected on our journeys. Mosaics will flourish with small pieces of stone, surfaces will once more be inlaid with different woods, walls will yet again be treated in layers of material or colour, and floors will welcome back rugs of varying weights and textures.
A decadent and joyful form of decorating will offer a stark contrast to the sombre times from which we emerge, beautifying our lives with aesthetic objects and personal flair, and even exalting in eccentricity; for as Wilde himself once said, “I find it harder and harder every day to live up to my blue china...!" By Lidewij Edelkoort
In Praise of Doubt
Magda di Siena is an architect, an interior stylist and an art consultant. Her work is focused on projecting and setting exhibitions, fair stands, paper advertisements. She visited " In Praise of Doubt" and shares with us her thoughts and photos.
In Praise of Doubt is an enchanting journey through stand over questions about people and objects soul.The works in exhibition create a strong connection between representation and pensive attitude on topical subjects as human identity in contemporary society. Anthropology become thread of discourse also when (like in the first exposition room) the human figure is not represented as form. Here is the observer, with his presence, to play the part of measurement element of works exhibited.
Donald Judd’s works, with their rigor and sense of proportion let the visitor in front of perfect elements which can be completely understood in their dimensional ratio and calibrated aestheticism.This perfect vision is contrasted by Maurizio Cattelan’s work (Untitled, 2007) a sort of anti-hunting trophy in form of a body horse. Usually associated to freedom, the horse is an animal which finds in this representation a double interpretation sense: from one side it seems go through the wall to let itself free from interior space, from other point of view it seems hanged in reverse as the trophy would be represented by its body in place of an head. In the same room, in dialogue with Judd and Cattelan’s works, is posed the David Hammons work Untitled. The american artist creates a basket (hanged at a regular heigh) make precious with crystal pieces and lights which let the observer in front to important questions: what is really of value? And for whom? The relativity of richness and aestheticism (proposed as absolute value from Judd) and especially its significance in society is fundamental for Hammons who put in evidence art pervasive powerful and basic part on growing consciousness human thought.
All the works are good balanced in space by curator Caroline Bourgeois who creates an occasion (through the space of Punta della Dogana, restructured with silent elegance by japanese architect Tadao Ando) to pass through an investigation of human body significance. Roxys of Edward Kienholz projects the observer on woman body reputation. He represents women and maÎtresse of a brothel in 1943 like puppets with horror characters. Here scenography shows a realistic set contrasting with almost unrealistic disfigured bodies. Once more bodies are elements of attention for Paul McCarthy who creates a cold and plastic scenery with pirates (as virility symbol) whom visage is a tridimensional collage of phallic forms and woman (with opened legs) whom face, not definite in its characters, could be the face of everybody or also a non-face.
Forward are the great figures of Thomas Huseago: tribal totemic indefinable figures and further on the Efficiency Man of Thomas Schütte, no distinguishable one to another except for their visage colour. Personages without soul, who are similar a mechanical zombies who let the observer reasons about sense of disorientation and depersonalization caused by automatism. In a reciprocal visual (through the intermediate windows which make visible more rooms in the same moment) and conceptual (through connection between the significance of exposed works) reference, the observer moves through human figure representation and works (like the Judd works) for which he become measurement unit. So in successive space Well and Truly by Roni Horn are maybe only light presence, made of water or something else… till one is close enough to touch and to reveal what they really are: transparent glass blocks. Interesting research which put the experience as basic condition to objects definition.
The inability to give, for figures and objects here presented, a precise definition (when not related to something else), is one of the major argument of this exhibition and represents trait d’union for all works which a first look seems unconnected. The indefinable is just the praise of doubt, which brings us to pose questions about categories, sex, race, social classism to explain a reality which comprehend all indistinctly. The indefinable let also everybody the necessity to praise questions, interrogations, doubts which represent maybe the best way to understand the society we live in.
Magda Di Siena
"In Praise of Doubt" Punta della Dogana, François Pinault Foundation, Venice.Until 17-03-2013
Artists: Adel Abdessemed, Marcel Broodthaers, Maurizio Cattelan, Chen Zen, Subodh Gupta, David Hammons, Roni Horn, Thomas Houseago, Donald Judd, Edward Kienholz, Jeff Koons, Paul McCarthy, Julie Mehretu, Bruce Nauman, Sigmar Polke, Charles Ray, Thomas Schütte, Sturtevant, Tatiana Trouvé.
Streetcombing is a poetic project by Margo Weijer:
"My roots are in textile design. The last 10 years my main activities were styling for magazines and decorating spaces and interior design.
Half a year ago I ran out of energy. It was as if creativity was reduced from a free flowing river to just a tiny stream. Something had to change since I wasn't happy with the way I worked. To clear my head I started running regularly.
While running I noticed things on the road in which I saw beauty such as twigs, paper, feathers, rubbish and lost items. The idea of streetcombing was born there. I started to collect all these items from the street. It began while running but now I also stop and pick up items while walking or cycling.
Fragility, transience, weathered, brittle and poetic have always been reoccurring themes in my work but I always struggled to apply these in the styling work. Also, I am worrying about over-consumption (always more, more, more).
In the streetcombing project, everything comes together. I am returning to myself and my own creativity. For me, the combings are a way to put forward a poetic image with findings that don't strike most people with beauty and which don't have material value. Using composition, combination and photography, I hope to be able to show the beauty of transience. I started this project in August 2012. By now, I notice people get inspired and I encourage artists to connect on Facebook on the streetcombing page.
It would be great if artists from all over the globe will join in.
My plan is to close this project September next year (2013) by organizing an exhibition of streetcombings of mine and who knows from other artists as well. "
In the 13th Architecture Exhibition in Venice (in its final days until November 25, 2012), director David Chipperfield's idea of a Common Ground mirrored the connectivity of our times, providing us with the interesting threads that will bind tomorrow's world.
The Biennale's theme was summed up at the entrance to the Arsenale by Norman Foster in 'Gateway', a multimedia installation with projections of architectural images juxtaposed by swarming texts, with photography of newly emerging and often crowded urban centres: the texts detail the names of architects and designers who have influenced the architecture since antiquity; the flashing images confronting the audience are brought together by film-maker Carlos Carcas, denoting the common ground that connects us in and around buildings. The intended meaning of architecture was also considered in another projected installation there, by London-based Iranian-born Farshid Moussavi, proposing that categorization should be determined by the affects a building has on us.
The human figure's place in history was studied by Peter Märkli (Switzerland) in collaboration with Steve Roth, in response to both the pillars of the Arsenale and the presence of columns throughout art and architectural history.
At the other end of the spectrum, Zaha Hadid placed her new 'Arum' forms in lineage with the pioneering work of Felix Candela and Heinz Isler, supplementing them with a beautiful material wall displaying the shells and shapes of other recent structures from her studio.
The idea of interactivity with a site was expressed in different ways throughout the Biennale, captivating, engaging and informing visitors all at the same time. Architects that interact with the constructions around them, as poetically explored by Sheila O'Donnell and John Tuomey (Ireland), who reflected on the intellectuality and physicality of important architectural contexts. 'Folk-in-a-box' by London-based Cristina Monteiro and David Knight took place in different venues during the Biennale's opening week; a performance pop-up space-for-one in which to experience a single acoustic song (this mobile mini-theatre also doubled as an open bar afterwards). Elsewhere, at the 'REVISIT' installation from Cyprus, members of the public lay back in beach-chairs to consider how tourism can become a regenerator of public space, rethought by visitors and locals alike.
In the Brazilian Pavilion at the Giardini, guests were even invited to relax in hammocks at 'Riposetevi', possibly taking up a guitar to play a tune, resonating the importance of leisure, rest and reflection when considering architecture.
As the great Brazilian modernist Lucio Costa (to whom the installation is an homage), said: "The same people who rest in hammocks can, whenever necessary, build a new capital in three years' time."
The idea that that space in unused buildings needs to be reconsidered was addressed by Petra Blaisse at the Dutch Pavilion, circling the visitors along a choreographed path, also illustrating versatility and ephemeral space. If these textile walls could talk!
At the Arsenale, London-based collective FAT addressed mimicry and citation through a large scale model of Palladio's Villa Rotunda and a 'Museum of Copying' which questioned the integrity of originality while still celebrating open references.
On show were 'Architectural Dopplegangers' (architecture which is considered fake or a replica), while multiple collections of 'Copycat' objects were also assembled by Cino Zucchi (Italy). Copyright is an issue at the centre of creativity in all domains today.
The continued revival of bricks was displayed in a collaborative work by Indian-born, Australia-based architect Kundoo; she gave Indian craftsmen and Australian students the possibility to recreate a 1:1 representation of the 'Wall House' she first created in 2000.
In response to the opening of a tunnel linking the Amazonian basin to the Pacific, Enrique Bonilla di Tolla asked 30 Peruvian architects to envision new dwellings for the desert, inspired by the millennial structures of mud houses in Moche. Kuehn Malvezzi (Germany) created an interesting hexagonal gallery in the Italian Pavilion at the Giardini, slowing down the flow of visitors with stacked slate bricks.
Heneghan Peng Architects (Ireland) asks questions about architecture's conceptual rules through the measuring of water levels, referencing both Venice and the Nile river, and told through an oscillating bench that moves at different heights whenever visitors sit on it.
The buildings of Manfred & Laurids Ortner (Austria) were featured in beautiful chalk portraits in the Italian Pavilion. Their ongoing conception of a new acting school in Berlin is being rethought through the eyes an actions of young students.
Danish artist Olafur Eliasson discusses his interesting social project, as seen at the Biennale
In a recent article for our weekly Trend Letter, Lidewij wrote about the "The New Father":
"Something is happening in the world and it is something incredibly happy and positive! The archetypal man is changing and becoming increasingly keen on being a father, forcing the girlfriends to make babies, earlier and more of them. in exchange these eager fathers are taking care of their newborns and are actually FATHERING their kids. I see them all over the world, in all metropoles, in all public spaces.....they carry the kids under their arms like a piece of luggage or flat on their hands like a loaf of bread, high on their shoulders or cradled under their armpits; the body language is very different from mothers yet equally intimate and caring. but with a sense of insouciance, father all father is there! the babies seem to be very happy to rely on this forceful hero that is publicly expressing forms of tenderness."
This global trend continues to grow, due in part by our contemporary economic, environmental, societal, and cultural reality. One can look however, to the animal kingdom, for a reflection of this trend and even deeper seeded fathering among certain species.
The male pipefish, for example, becomes pregnant and gives live birth to young; and many species of birds take turns incubating eggs.
Yet it is primates, among 10 percent of mammalian species, where fathers play a decisive role in the upbringing of young.
In a recent issue of the journal Animal Behaviour, male Barbary macaques are described as using infants as "costly social tools" for the purpose of bonding with other males and strengthening their position among other males. They tenderly care for infants, give them food, and use them as a social barrier with other males. While female macaques are deemed "mean," males are affectionate and caring.
Evidence continues to grow, in light of our own changing parenting climate, that males may have played a larger role in the upbringing of young. Scientists have even offered evidence that for some species of birdlike carnivorous dinosaurs, "fathers may have been the ones who cared for their young."
my shutter views
It is said that the eyes are the window to the soul. A window is a threshold, a porthole, and allows us to see through from one space to another.
Our Pinterest' Community Board this month is entitled 'My Shutter Views,' and is dedicated to the view from your window. We would like to see the view from the window in your room, your house, your favorite spot, or any other inspiring view you would like to share. We encourage you to make it personal, using your own camera in your own space.
Perhaps then, a window itself and the view from within may reveal something about the soul.
Pictures can be emailed to email@example.com. Please provide a title and your name (or pseudonym), and a link to your website or blog if applicable.
Darketing with Lidewij
Web-Influencer and Trendwatcher since 2005 Darkplanneur is the Parisian reference in the world of Media, Luxury and Stars. An observatory of the modern world created to develop curiosity. Behind "darkplanneur", two guys working in advertising agency as strategic planner during the day and sassy bloggers at night.
They recently featured President François Hollande or Pierre Bergé among others.
One of their series called Darketing is about marketing. They interview international experts on their favorite subject.Lidewij explains us the métier of Trend Forecaster and the next big trends she sees in our society: spirituality in our every day life, the importance of the new father, a much more fluid society…
The future is about sharing and doing things together. We are on Pinterest with You .... Now, it’s Your Turn!
Are you a Trend Hunter? Do have an artistic soul? Are you a photo nut? Trend Tablet on Pinterest is devoted to YOU!
Our community mood board oh the month is dedicated to geometry and specially to circle(s)
Send us your best catch!
In keeping with the spirit of authenticity and originality, we'd love to see pictures from your own phone or camera. Please provide a title and your name (or pseudonym), and a link to your website or blog if applicable. Of course you can still send photos for all the others community mood boards ...
Pictures can be emailed to firstname.lastname@example.org
Each year, the Grand Palais in Paris offers the entire nave to a sole artist for a great challenge called Monumenta. This year, the French artist Daniel Buren follows in the footsteps of Anselm Keifer, Richard Serra, Christian Boltanski and Anish Kapoor. With his in situpiece, "Excentrique(s)" — which means both "elliptical" and "eccentric" — Buren has built a true artificial landscape: a fascinating forest with a canopy of circle-shaped colored pergolas.The visitors' path in this forest leads to a sort of clearing under the Palais' large central dome.
There, huge circular mirrors are installed, reflecting the ambient colours of the installation in a magical way.
After spending a while in the installation, "Excentique(s)" becomes a very intimate space; life is seen through many different hues and we simply want to remain and be immersed in its magic. By Cécile Poignant.
plenty of colours
Every Spring in the South of France is held the ‘International Fashion and Photography Festival - it has become one of the most known and loved Fashion/Photo Festival - spotlighting young promising artists in the fields of fashion and photography.The festival proposes diverse exhibitions, professional panel discussions and two competitions. The competitions are composed by 10 fashion designers and 10 photographers selected by a jury of professionals in each field.
After three days of festivities at the Villa Noailles, the jury awarded the Grand Prix for the 27th Hyères Festival to Siiri Raasakka, Tiia Siren & Elina Laitinen. The Festival jury was directed this year by Yohji Yamamoto.
The awarded Finnish design trio met at Aalto University of Art and Design in Helsinki. These three young girls were chosen for their menswear collection.Their neon looks are inspired by the street fashion and are perfect for "urban nomads living in a utopian future society".
Jessica Eaton a Montreal based photographer was awarded the Grand Prize in Photography. Her photographies are absolutely fascinating, her work is very technical and conceptual; the result is a world of geometry and colours in which we all want to dive!
It seems that this year the jury choose the language of colour …
Subject by Cécile Poignant
The future is about sharing and doing things together. We decide to be on Pinterest with You .... Now, it’s Your Turn!
Are you a trend hunter? Do have an artistic soul? Are you a photo nut? Trend Tablet on Pinterest is devoted to YOU!
Our community mood board oh the month is dedicated to the "Spring Snapshots"! Send us your best catch of this particular moment of the year!
In keeping with the spirit of authenticity and originality, we'd love to see pictures from your own phone or camera. Please provide a title and your name (or pseudonym), and a link to your website or blog if applicable.
Pictures can be emailed to email@example.com
an intellectual fashion
Lidewij recently had a very interesting interview with Donatien Grau from AnOther Magazine. We would like to share it with you. Enjoy!
"Lidewij Edelkoort is probably the world’s most famous trend-forecaster. Her work encompasses advising brands in fashion and the commercial world, such as Gucci, Estée Lauder, Lancôme or L’Oréal; teaching: between 1999 and 2008, she served as Dean of the Design Academy in Eindhoven, and now works on founding a new University in Poland; editing: she is the founder and editor of the magazines View in Colour and Bloom; and curating: she organised several shows, including "Skin Tight: the Sensibility of Flesh", at the Museum of Contemporary Art in Chicago. In 2003, she was named as one the 25 most influential people in fashion by Time Magazine.
How would you connect fashion to elegance?
Elegance is a talent, a sense, which you can see all the world over, in the most remote places. People without any sense of fashion, or even without clothes, can have it: African people have the most extraordinary sense of elegance. Their sense of styling is amazing. I believe that there is no necessary connection between the two. Then, of course, some designers use elegance as a tool, which cannot always be incarnated by those who wear it. Elegance is very rare.
What is the role of history and art history in your conception of fashion?
One needs to know the history of culture at large, which includes art history, but also costume history. It’s fundamental to have ideas about textiles in order to be able to understand the flux of volumes. It enables you to decipher how it can be different from the past, this time. It’s a requirement.
Would you describe fashion as a language and a discourse, as Barthes did it?
It’s definitely a language. It’s a way we talk to ourselves and to others. It’s sometimes magnified by the masses, sometimes very sober and intimate. Once you are able to read the language of fashion, it helps you very much to understand society. For me, the language of fashion is the best possible tool to do forecasting. Textile, materials and cars are there first: they always indicate major changes. If you can read those things, then you can understand the rest of the world. It’s a very powerful tool. It modifies the body, behaviour, it modifies written language. It’s a very powerful script. It’s a bit different now, because there is so much economical concern. However, in the 70s, 80s, 90s, it was a highly powerful tool to understand what was going on. I still use it very often.
The word "intellectual" was coined in a time of great political distress. Does fashion have a political role? And in which way?
It might. It should. It would, if politics mattered. The current disapproval of what politics are makes it pretty difficult to discuss. What we discuss today is the need for another political engagement and another political possibility. We need first to admit the end of this era, and start reflecting about the new one. Fashion could do that. It does it in the sense that it reflects on what is regional. I believe that the regional is going to be a major influence in coming politics.
How would you relate the concept of "fashion" to the one of "style"?
Ideally, they go together. But often they’re very far apart. Fashion doesn’t seem to be able to be itself so much in the current time. It doesn’t seem to be self-reliant. It needs people, scenes, red carpets... Fashion before was it, itself. Styling becomes a scaffolding of fashion. It’s a cache-misère, it’s making things much more interesting than they really are. That’s why styling has such a major impact on society: styling of food, of photos, lifestyle... Some people are really talented, and almost artists, but sometimes it is just trying to hide a lack of ideas.
What does fashion have to do with intellectuality?
It is purely intellectual. It has all the assets of an intellectual discourse: it’s a thought-process, it’s trying to breach the two brain-halves, you need to have your history, you need to be able to debate about what you’re doing, as with any other artistic discipline. The whole thing is that fashion is something very serious. It’s an enormous industry, of course, especially in Europe, where we have the luxury brands, but it also concerns everybody. It cures people, actually. It’s a big responsibility.
Your activity as a trend-forecaster encompasses fashion, of course, but also advertisement in other fields, and you’ve also accomplished editorial work and curating. What is the specificity of fashion inside of culture?
Because fashion uses textiles, it has a softer side which many other disciplines don’t have. Textile is so important in itself because it is a creative domain. A little piece of fabric enables you to understand the time we live in: fashion, because of its textile component, has that double power. First the textile needs to be created, and then after comes the form, the volume. I understood it one day, when we went from the 80s to the 90s. In the 80s, the dominant textile was the diagonal, the gabardine. It is a façade fabric that is able to hide what is inside. So you can use a viscose that looks like a wool, and then you see that it’s not wool. It was exactly correlating to the façade architecture of postmodernism and the façade workings of the companies at that time, when we went overboard in the 80s. In the 90s, there was an ecological and economic crisis. From one day to the other, we went to square weave. Politicians wanted to look honest, and this is an honest weave, in which you can’t hide anything. When you have this square weave, you can embroider it, use it as a canvas. The message was clear; you had to be square. I understood that if you go back to history, you can understand the time period from knowing the dominant fabric. Like when velvet becomes important: velvet is a double, schizophrenic fabric. It’s very artistic and very solid. All the fabrics have a quality, which is like a character. Fashion is casually using these elements of development.
Forecasting trends is a form of action towards culture. Don’t you think that by forecasting trends, you actually shape them?
I wish I would. You do shape them a bit. It’s like a very small radar which sets into motion several other radars in the industry. I set things in motion, if you want. And I give my clients the possibility to understand what they’re doing, the time we’re living in, and why they’re actually doing it. But the other radars are the market, history, marketing, the creative groups of people working there, and they all have their own assets. In fact, there is an impact, but it is relative. If you want to listen, you can."
Prins Bernhard Cultuurfonds Prize 2012
The Prins Bernhard Cultuurfonds has awarded trend forecaster Lidewij Edelkoort the Prins Bernhard Cultuurfonds Prize 2012. This oeuvre prize is awarded annually to a celebrity in the cultural field. The prize comprises 75,000 Euros and a Designated Cultural Fund to the value of 75,000 Euros. The presentation will take place on 26 November.
The Cultuurfonds has awarded the Prins Bernhard Cultuurfonds Prize 2012 to Lidewij Edelkoort because as a trend forecaster she is an authority in the world of fashion and design. She is able to identify trends in an early phase and her vision on the future is therefore of immense importance in the ‘design of our daily lives’. With her talent of combining different disciplines, she has emerged over the years as a cultural philosopher who partly determines the debate on future design. She enjoys international recognition and is a source of inspiration to creative people in general. The Prins Bernhard Cultuurfonds is of the opinion that she has not yet received the recognition she deserves in the Netherlands and unreservedly honours her with the Prins Bernhard Cultuurfonds Prize.
Lidewij Edelkoort, born in Wageningen in 1950, began her career as a fashion coordinator and stylist at de Bijenkorf department stores, having studied fashion design at the art academy in Arnhem. At de Bijenkorf she discovered her talent of sensing and translating upcoming trends. In 1975 Edelkoort went to Paris to work as a trend consultant. There she later established Trend Union, an international forecasting and advice bureau on colour and lifestyle themes. Her client base includes large companies from the fashion world, the textile industry and the beauty branch, but also, for example, car manufacturers and government bodies.
From 1999 to 2008 Edelkoort was chair of the board of governors of the Design Academy in Eindhoven, enabling her to immerse herself further in the design world. During this period she developed into a design expert and curated exhibitions, with various international shows to her name. Currently she works from her own think tank Studio Edelkoort, also lectures worldwide and has published several trend books on style and design.
Today she and her team run the social media platform trendtablet.com. Internationally Edelkoort’s work has won several prizes. In 2008 she received the French Ministry of Culture’s Chevalier de l’Ordre des Arts et des Lettres. When she left the Design Academy she was made a Companion of the Order of Orange-Nassau.
The Prins Bernhard Cultuurfonds Prize
The Prins Bernhard Cultuurfonds Prize is awarded to individuals and organizations that have made an exceptional contribution in the field of music, theatre, dance, the visual arts, history, literature, the conservation of monuments and historic buildings, cultural education or nature conservation. Previous winners were the Orchestra of the Eighteenth Century (2010) and Anton Corbijn (2011). The Prins Bernhard Cultuurfonds Prize money is 75,000 Euros. The winner also receives a Designated Cultural Fund with a starting capital of 75,000 Euros and can choose the name and objective of the fund. The Prins Bernhard Cultuurfonds Prize will be presented on 26 November 2012 in the Muziekgebouw aan ’t IJ (Concert Hall of the 21st Century) in Amsterdam.
About the Prins Bernhard Cultuurfonds
The Prins Bernhard Cultuurfonds stimulates culture and nature conservation in the Netherlands on both a large and small scale. The fund encourages exceptional initiative, enthusiasm and talent by providing financial support, commissions, prizes and bursaries. Every year the fund is able to support more than 3,500 projects and individuals by actively raising funds and with income from lotteries. The Cultuurfonds is an active intermediary in patronage and manages more than 280 Designated Cultural Funds for individuals, foundations and companies that are kindly disposed towards culture.
DIY at his best !
It's years now that we think the DYI mouvement is a huge trend in society that will change radically our way of seing the world.
What best example could we find than the story of Caine a 9-year old boy who spent his summer vacation building an elaborate DIY cardboard arcade in his dad’s used auto parts store.
Caine dreamed of the day he would have lots of customers visit his arcade, and he spent months preparing everything, perfecting the game design, making displays for the prizes, designing elaborate security systems, and hand labeling paper-lunch-gift-bags. However, his dad’s autoparts store (located in an industrial part of East LA) gets almost zero foot traffic, so Caine’s chances of getting a customer were very small, and the few walk in customers that came through were always in too much of a hurry to get their auto part to play Caine’s Arcade. But Caine never gave up.
One day, by chance, Nirvan Mullick, a filmmaker & digital strategist , walked into Smart Parts Auto looking for a used door handle for my ’96 Corolla.
What he found was an elaborate handmade cardboard arcade manned by a young boy who asked him if he would like to play. Nirvan asked Caine how it worked and he told him that for $1 he could get two turns, or for $2 he could get a Fun Pass with 500 turns. He got the Fun Pass.
And that was the beginning of a viral & successful story. Nirvan made the buzz, created a website, a Facebbok page, a Twitter account, a flashmob and a Scholarship Fund for Caine.
What a great story !
Subject by Cécile Poignant
make me smile!
The future is about sharing and doing things together. We decide to be on Pinterest with You .... Now, it’s Your Turn!
Are you a trend hunter? Do have an artistic soul? Are you a photo nut? Trend Tablet on Pinterest is devoted to YOU!
Our second community mood board is dedicated to the small and big things that make you smile. Whether it’s your morning cup of coffee, a walk in the woods or a new pair of shoes, we’d love to see what makes you glow!
In keeping with the spirit of authenticity and originality, we'd love to see pictures from your own phone or camera. Please provide a title and your name (or pseudonym), and a link to your website or blog if applicable.
Pictures can be emailed to firstname.lastname@example.org
le jour du macaron
Today it's spring, and it is also "Le Jour du Macaron"
Pierre Hermé, the famous french chef explains us this french confectionary : “Macarons only weigh a few grams, but that’s enough to leave your senses quivering with pleasure. Their thin, crisp shell, slightly rounded shape, tempting colours and tender interiors draw devotees to devour them with their eyes, and caress their smooth surface. Their flavours solicit the nose and, when one bites into that crisp shell, the ears tingle with pleasure and the palate is finally rewarded.”
Today, on 20 March, Pierre Hermé celebrates the 7th annual Jour du Macaron. Come to Pierre Hermé's beautiful shops, taste some delights and make a donation for charity.
You can also do the same in New York : since 2010, François Payard, chef of François Chocolate Bar and François Payard Bakery in New York, organized the first annual Macaron Day in NYC. Macaron Day NYC is inspired by and coincides annually with the Jour du Macaron in Paris, created by la Maison Pierre Hermé Paris in association with the Relais Desserts.
last look for casa vogue brasil march
The City’s New Veil. Our connection to ecology today inspires us to incorporate botanical elements in the same way that art nouveau helped us turn the page last century. A greener city is blooming with rooftop gardens, pop-up horticulture and organic farming now integrated in the urban lives. Designers want to express a new nature, blurring the borders between town and country, and updating biology with technology.
With a romantic revival on the verge of influencing style, buildings are set to change too, with innovative architecture embracing embossed decoration, laser-cut laces, perforated printing, organic animation and construction crochets.This opens up exciting possibilities where the latest technologies can be adapted to fantasy façades; new veils that don’t need to be lifted to communicate the identity that is contained inside. By Lidewij Edelkoort
trend tablet turns one!
our trend tablet is one year old and is a very successful baby…
we have gained lots of friends, fans and followers on the net via our tool, yet also through twitter, facebook and pinterest; we are actively gathering relevant information for you to be inspired.
cecile poignant, trendtablet's editor has been a driving force behind the screen, setting things in motion and making things work for all of us.
we have received amazing reports about creative people and locations from many of our friends and colleagues around the world. we hope that the second year will see your participation grow even more. please send us your reports on fashion, your thoughts on colour, your ideas on society, your recipes and restaurant concepts, your favourite travels and of course, your best pets! (of all categories it are the animals that have the most hits and it is true that our site’s fashion felines and dandy dogs are a cut above the rest).
possibly our new category should be babies since a minor baby boom seems to be in the making in creative circles?
my ideal and dream is for trendtablet to become a wikipedia of trends where we all share and work together to find things out about the future; where we would create joint moodboards with the images that haunt us, and where we would create common colourcards on directions that stir emotions in others. we would love to start a sort of collective universal observatorium of trends and talents; where anybody can post his or her idea and where anybody can find inspiration. please join us if this idea pleases you.
YOU ARE INVITED!
thank you, lidewij edelkoort
community mood board
The future is about sharing and doing things together. We decide to be on Pinterest with You .... Now, it’s Your Turn!
Are you a trend hunter? Do have an artistic soul? Are you a photo nut? Trend Tablet's new section is devoted to YOU! We’re compiling hi-res images for a community mood board devoted to yellow, which as you know is the new pink.
Choose a name to be credited and send your photo(s) or the link to your blog/tumblr... to: email@example.com
Come and join us for this new adventure!
OWS is back
January 10, 2012, the Occupy Wall Street movement is back at Zuccotti Park in New York's financial district.
The New York City branch of the American Civil Liberties Union (ACLU), a nonpartisan non profit organization whose stated mission is "to defend and preserve the individual rights and liberties guaranteed to every person", has filed suit against Brookfield Properties, the owners of Zuccotti park, for violation of city zoning law and restriction of public access with barricades.
The barricades were removed, which allows the occupation again. The police watches from a short distance, as a few hundred protesters wave signs such as "angry pacifist" or "fuck Monsanto".
The spirits are high for the occupiers happy to reintegrate "home", and who plan to come back in force in the spring all over the country.
The debates are getting heated in online chat rooms as the primary presidential elections occupy the news.
A ragged Lady Liberty giant puppet is breaking free from her yellow police tape, and occupiers are improvising slogans on "mic check" mode; a saxophone is playing New York New York.
The American libertarian intelligentsia is alive and kicking.
Text by Emmanuelle Linard.
last look for casa vogue brasil january
Where there's smoke, there's fire. By burning a collection of furniture that went up in Smoke..!, Maarten Baas has continually been an instrument of his times. Single-handedly leading a movement towards the use of black in our interiors, he possibly even pre-empted the dramatic change in the wind of September 11th and its aftermath. The design world witnessed the important use of petrification, charcoal and ash in design that ensued, teaching us that in order to progress forward, it is sometimes necessary to burn our bridges from the past (a great mantra with which to start the New Year!).
This iconic chair has now been given a second life as a decayed period piece of history; upholstered in an amazing silk textile by Rubelli (seen here for the very first time), and it is inspiring because it represents the fusion of past and present in one product, inviting new possibilities for design to decorate the future...
Maybebags are the perfect catch-all. Inspired by people on the London Underground who sport a luxury handbag as well as a less stylish bag for everyday extras, They are an ideal solution for those of us who crave an unfettered fusion of design and durability. They can even be crumpled up when not in use without damaging their shape or appearance! Maybebags are made exclusively from Tyvek® — a light-weight, highly resistant, hi-tech material that has a paper-like appearance.
The first collection consists of a shoulder bag and a tote, available in black, gold, grey and white. All bags are reversible and washable and weigh no more than 90 grams.
NASA's Kepler mission has confirmed its first planet in the "habitable zone," the region where liquid water could exist on a planet’s surface. Kepler also has discovered more than 1,000 new planet candidates, nearly doubling its previously known count. Ten of these candidates are near-Earth-size and orbit in the habitable zone of their host star. Candidates require follow-up observations to verify they are actual planets.
The newly confirmed planet, Kepler-22b, is the smallest yet found to orbit in the middle of the habitable zone of a star similar to our sun. The planet is about 2.4 times the radius of Earth. Scientists don't yet know if Kepler-22b has a predominantly rocky, gaseous or liquid composition, but its discovery is a step closer to finding Earth-like planets.
last look for casa vogue brasil december
Holiday Everyday! The bliss of summer sunshine and carefree living by the sea is something that we will forever embrace. The beach brings air, light and water to wash our spirits and bleaches materials for fashionable design like wood, metal, paint and textile. Like a beachcomber, we will accumulate found matter and assemble collected objects that are re-used in a new project or a new composition for our interiors, gardens and outdoor living areas.
Today, there is a new understanding that we seek a small "holiday everyday"; a brief moment of happiness or serenity that we can experience on a weekly or even daily basis and the seaside is a perfect location: from recreational fitness in the water to instants of creativity along the coast, or meditative sensations felt by bare feet on the contours of the sand. Now that we enjoy wireless connections to communication everywhere, even the beachfront can become our summer office or work studio!
too beautiful to hide
The hot-water bottle is a timeless product. Specially useful when one try to save energy . In Japan this winter it will be an important item as generations of people know that a hot water bottle is a simple way to stay warm. This one designed by Wendy Legro for Droog Design becomes too beautiful to hide ...
"The hot water bottle tends to be an underappreciated product. It has a beautiful function but an outdated appearance. I wanted to reflect the feeling the bottle gives you in the aesthetics of the product.”
constructed & deconstructed
Last september at the London Design Festival our eyes were attracted by ceramics works and concrete pieces. We would love to share with you these two approachs.
At Gallery Fumi we saw Johanes Nagel's fascinating pieces. Each piece is a composite of an "assembled object" as Johanes says. Those pieces are shown in groups. They explore and challenge the future and the past of ceramics.
Vera, chapter one by KM and EM is an on-going project, the first chapter has been launched during London Design Festival.Vera is a fictional character based on a series of photographs from a girl's family found a few year ago in a second hand shop in Brighton. A group of artists & designers have been commissioned to respond to one image from the series in order to create the first chapter of Vera's fictive and collaborative biography.
We particularly like Philippe Malouin's work. "The 1:4 bowls can been seen as controlled versions of Vera's mother personality: slightly different, all rigid."
last look for casa vogue brasil november
NO AGE. After a difficult decade of war, terrorism and economic crisis, we seem to finally be coming of age: transcending generations and entering a period of revolution. The luxury of tomorrow will include a sense of time without limitations, by which one can choose one’s mental age - or better still, possess several ages at the same time. We desire to be together and to bond, sharing experiences between grandparents and grandchildren, within the family, alongside our pets and amongst our friends.
A period of "no age" unfolds, leaving behind preconceived ideas about physical age and moving towards a universal fusion of young and old, of playful and serious, of wisdom and the carefree...
Far from the epicenters of Dutch Design Week 2011 and the over-commercialised stands at the Klokgebouw, Collaboration O is an alternative space in Eindhoven's newly-emerging Section C district.
The collective offers young designers sub-divided lots in which they can each construct a 2-level studio; balancing a wireless office area with an open-plan workspace, and turning this former industrial building into a dynamic creative village. The resident designers share a garden, a central kitchen and invest in heavy-duty machinery which they temporarily co-own. Although the group is organised with a treasurer, a chairman and a general secretary, like the unifying letter O, this is an organic family of members that work as a team, supporting one another while following their own individual paths.
Collaboration O's 14 members investigate the creation of concepts for furniture, mobility, animation, art, technology and experience design. The site was established by Martin Schuurmans, a former Design Academy student who left his studies before graduation to dedicate himself to the collective over the past three years; turning Collaboration O into a final thesis of sorts, and allowing him to continue his own design practice.
During Dutch Design Week, Collaboration O hosts mobile dinners for the public by which each course of the meal is taken at a different location in the space, finishing at the new neighbouring studio of Nacho Carbonell. Other studios in Section C continue to emerge around them... Text by philip fimmano
studio job house : reconstruction
Living at a time that mirrors history from one century ago, economic crisis and war are in our conscience and reconstruction is on the horizon.
Studio Job invited Lidewij Edelkoort to celebrate the opening of a landmark project during Dutch Design Week 2011; a masterpiece of a house that the design couple have meticulously restored to mint condition, encapsulating the original colours, materials and spirit of the Modernist movement. The cubic property was designed in the Rietveld tradition and sits snugly in a forest in southern Holland, its living quarters on the ground floor with family bedrooms upstairs, its sunken lounge overlooking a garden patio and equipped with a cosy tiled stove.
The most impressive transformation has been the hybrid curating of the interior by Studio Job, recomposing a genuine museum house; a total and complete oeuvre in which to display pristine Modernist art and design alongside collectable pieces of their creation and by their contemporaries. This rich fusion of tastes spans every decade since the 1930s and shows the minimal in harmony with the baroque, the surreal juxtaposed by the abstract, the graphic mixed with the textured, the slick stylized with the eccentric... Custom bronze light fittings, decorated glass panels, embedded doors and even a 1972 Ford Taunus coupé frame the interior, but it is the irreverent ease with which Studio Job's work fuses with both the historic and the contemporary that brings a holistic and fresh vision to their unique visual language.
take the square
Just driving back from Vermont, a state here in the US where pick-up trucks wear bumper stickers such as “no Farm No Food”, from Pennsylvania where dilapidated barns stand next to local food markets, through New York State where bridges are still disaster-stricken from hurricane Irene, to finally land in occupied Wall Street New York.
Happy Emmy is knitting socks out of a de-knitted sweater, musicians are beating drums right down the Freedom tower in construction, vagabond style is out there under a Marimekko flower parasol, the American flag pledges allegiance to giant tupperwares of old socks and long sleeve sweaters for the campers, cleaners and moppers stand by their brooms determined to clean up the banksters mess, boy scouts bermudas stand by the flower beds to demand transparency, young folks play the guitar suggesting to eat the rich, a giant paper loudspeaker calls for international activism.
Occupy Wall Street might be the switch many expect, spreading like wildfire to Europe, igniting Rome, France, Amsterdam and many more cities to come... some sort of a worldwide soft French revolution out to topple the bankers... a movement with no hierarchy, no violence and lots of creativity; a good first major example of the "we are family" concept discussed in the trends.
How will the male and female bankers handle the situation? The volatile situation will become a status quo.
Creative farmer DJ artist activist Dr. Littlefish said clearly much of what we stand for; food, flowers, positive action, new political organic hybrids, a transition from Pyramid to Circle, in elegance and grace. Enjoy!
The Edelkoort Inc team - New York, October 17th, 2011
last look for casa vogue brasil october
UNCOVERING OUR ROOTS. Not only do we long and search for our roots, we actually eat more roots and tubers than ever before: radishes, carrots, Jerusalem artichokes, beetroots and rare onions and potatoes are on fashionable summer menus in grilled, smoked and roasted recipes. Forgotten varieties from as long ago as medieval times are now being rediscovered, taking heirloom tastes to new heights.
This tendency towards earthly delights is a reflection of our desire to get closer to the earth - literally! - and can be translated into deep natural dyes, extra-fibrous fabrics, bulbous ceramics and sturdy furniture. Carrots are currently being developed into high-tech eco-textiles, possibly making this simplest of vegetables a cutting edge phenomena to come.
Conceptualized by Lidewij Edelkoort, under the creative direction of Sergio Machado, the Key sets forth the principal shapes and silhouettes for the clothing industry.It presents upcoming key garments and details for the clothing industry as well as attitudes and styles.
The Key is published twice a year: in september and in february for the autumn/winter season. We share with you a making of of the Key for summer 2013. Enjoy!
last look for casa vogue brasil september
We Are Family. It is clear that the this century will be one of connectivity, networking and functioning within a group - yet without losing our personal traits and talents. The idea of the family is being redefined and expanded to include close friends, pets and new kinds of units. Like in the design world where we see many talented couples, brothers and collectives, our family identity has become more important than the individual and we are searching for more humanized connections. Celebrating these bonds is often federated by food: an improvised experience that brings us together to break bread and share a meal at a communal table.
In the spring time, our craving for organic ingredients and local produce leads us to the outdoors, where we can be immersed in nature and the very earth from which our harvest comes.
Harvest is to winegrowers what Christmas is to kids.
As a wine lover, it is one of my favourite period in the year… It’s a quite amazing and exciting moment to see all these people coming to Burgundy just to work for the harvest, during this period more than 10 000 people are employed to cut and carry the grapes.
Wine needs time to mature, and we have to be patient before being allowed to drink it ; one year flows between the wine making and the wine tasting.
We started to pick-up the 2011 vintage, this one will be bottle filled end of next year.
So here I am in Burgundy, in a little village called Vougeot, located between Nuits Saint Georges and Dijon.
The Estate, as many in Burgundy, is family owned, this one is runned by Charles, the grandson of Odile and Alain Hudelot-Noellat.
Today, they own a total of 10 well-situated hectares, which are split over 5 communes. Their wines are wonderful examples of traditionally styled Burgundy - super pure and focused with an undeniable sense of terroir. They use a smattering of new oak during ageing on their wines ranging from 10% for their village wines, 25% on their premier crus to 50%.
On the Friday evening, Charles brought me to have a little tour of their wineyards, our task was to check the sugar level, this one will give us an idea about the alcohol level which corresponds to the maturity of the grapes. As it takes approximately 7 days to harvest 10 hectares, we needed to know where we should start.
The grapes looked good, some of them were a bit damaged due to the bad weather in July and August. At 7 am on Saturday, the harvest began. 50 persons joined to share this experience with us. 20 % of them come every year, it’s their moment, they love it, they feel that for once they are doing a useful job. 30 % are students who do it for the money and the other 50 % are having the opportunity to break with unemployment.
It was a long working day, bended on my knees, cutting… cutting…
Thank god we were lucky to have the sun with us…
At the end of the day, we were exhausted yet the exciting part in this harvest is that you realize how special a bottle of wine is and how much work it needs.
For all the wine lovers, I would definitely recommend this one of a kind experience that gives you an insight into the beauty of this universe.
2011 vintage will be a very special one due to the climate that was a bit erratic, there will be less quantity but the quality of what we collected gives us a promising idea. Can’t wait to be in Winter next year to be able to start tasting it…Enjoy!
by Charlotte Bjorklund
right or wrong?
Remenber when, at school teachers use to give us marks? Here is a video where you can see what marks Lidewij gets for her trends. The video is in german even if you do not understand this language , you'll get it.
You will notice that sometime teachers can be wrong... See the score on "Yellow" and have a look around you...Enjoy!
One of the major events in the world of creativity is the recent exhibition on Alexander McQueen’s extraordinary contributions to fashion. More than 500 000 visitors came to see "Savage Beauty" at the Met in New York. For all those who could not go there, Nancy Chilton from the Met kindly gave us the possibility to share with all of you a virtual visit .
Watch the brilliant "Gallery Views" commented by Andrew Bolton, the curator of the exhibition and ...Enjoy!
last look for casa vogue brasil
©Estudio Campana / Nodus
Each month, Lidewij Edelkoort now curates a last look at design and lifestyle for Brazil's Casa Vogue. The first one will be published in the august issue and is :
Rag doll souvenirs from the streets of northern Brazil are collected to become this unique rug that celebrates the circus of multicultural society; one exciting melting pot of a chaotic hybrid culture. As the unofficial ambassadors of Brazil, the Campanas have continually embodied the DNA of this country's identity, working with local artisans to bring hand-made techniques with national charm to products exported and produced around the planet.
The brothers acknowledge a communal sense of creation and the improvised and emotional freedom that is uniquely Brazilian - an international language of transformation and reinvention, of pluralism and of hybridization; a distinct collage of juxtaposed extremes, an accumulation of urban by-products as numerous as they are colorful, violent, boisterous and engaging.
work in progress
For some people in Prais it is summer holidays for us it's still an intense period of work. Our team, under the artistic direction of Sergio Machado is realizing one of our favorite trend book the next "KEY" for summer 2013. This trendbook speaks in details of garments, style & finishings. Full of ideas and informations. It's time for painting, cutting, assembling, shopping….
Borre is imagining all the backgrounds , Itochu is designing and sewing with the great help of all our interns involved on this project : Maya, Lena, Joanna and Cynthia.
The photo shooting will start on friday.In just two days everything must be ready….Time is going on quickly ! We will share with you a "making of" of the shooting.
art basel june 2011
Art Basel is a very well known international art show for modern and contemporary works, It features nearly 300 leading galleries from all over the world. More than 2 500 artists, ranging from masters of modern art to the latest generation of emerging stars, are represented in the show's multiple sections.65 000 people attended Art 42 Basel, the last edition. Have a look on Lidewj Edelkoort's favorite pieces .If you want more informations about the artists and the designers , just follow the links . Enjoy!
film by charlotte bjorklund
We all have been students... That is why we enjoy the freshness and the enthusiast of those students in Vienna from the Kunst Universitat Linz. By Charlotte Bjorklund.
dld women 2011
Lidewij was kindly invited to participate to the last DLD Women 2011 with 50 international experts and 400 guests to discuss the issues of leadership, the consumer behavior of women and the impact of digital technologies on work, education...
yellow is the new pink
A very nice message from Austria to Lidewij :
"Maybe because i attended (and enjoyed) your trendseminar in Vienna,
i could not prevent myself from seeing only YELLOW flowers yesterday while walking in the alps of Styria (Austrian mountain region).
i have to confirm, that there is ONLY yellow flowers, they seem to take over.
self-fulfilling prophecy or more?
found out a possible reason, why yellow will be the new pink: as i m digging into the secrets of natural dyeing of clothes (for my ecofashionlabel MILCH),
i was astonished how many plants are "bleeding" yellowish! you may hardly find plants that dye blue or red, but most of them (i would say 70%) are perfect for different shades of yellow.
that means, that if the world is going green and more eco collections with natural colours will appear, we will see more yellow in the boutiques for sure, just as a matter of fact!"
Cloed Priscilla Baumgartner
Nicole Uniquole is the curator of an exhibition of contemporary Dutch Design and fashion in combination with historical artefacts from the Dutch Royal Archives. You can visit it in Oranienbaum Palace which was built for Henriette Catharina, Princess of Anhalt-Dessau.
Nicole Uniquole sent us this historical portrait , in a way close to the photographic portrait of Lidewij by Erwin Olaf. Strong women of all time!
miffy aka nijntje
A poem in dutch by Lidewij and
a brand new dress for Miffy in Heartwear fabrics .
NIJNTJE KLEEDT ZICH AAN.
OP EEN DAG VROEG IK MIJ AF
WAAROM ALTIJD DIE KRALEN ?
MAG HET EENS EEN TIARA ZIJN,
DIE MIJ HELPT TE VERTALEN ?
ALTIJD WEER DIE RONDE KRAAG
KAN DICK NIETS ANDERS TEKENEN ?
WAAROM MAG IK GEEN POLOSHIRT
KAN IK DAAR NIET OP REKENEN ?
MIJN MANTEL IS EEN RUIME TENT
MET BIJZONDER GROTE KNOPEN
DROOM OVER EEN ECHTE TRENCH
MAAR DURF DAAR NIET OP TE HOPEN
MIJN JURK ZIT NU AL JAREN STRAK
EN IS OPEENS WEER IN DE MODE…
IS ER NIETS MEER AAN TE DOEN
TOT VERBREKEN VAN DE CODE ?
DE STOFFEN ZIJN WAT DIK EN STIJF
EN ALTIJD IN PRIMAIRE KLEUREN
ZO ADOPTEERT MIJN JURK DE STIJL
DAT OPENT MUSEUM DEUREN
DICK TEKENT GRAAG DE HOED
EN IS DAN OOK HEEL BOOS
MIJN OREN ZITTEN IN DE WEG
HOED ZIT WEER IN DE DOOS
DAN SCHETST HIJ EEN BARET
VOOR EEN ECHT PARIJSE STIJL
MET NOUVELLE VAGUE BAGUETTE
DAT GAAT OOK VOOR DE BIJL
DICK ONTWERPT HEEL SLIM
STEVIGE KOFFERS EN TASSEN
WAAR IK DAN OP MAG PASSEN
IN MIJN VINTAGE STIJL
WIL IK HEEL GRAAG MEE DOEN
MET EEN GROTE ZONNEBRIL
ER UITZIEN NET ALS TOEN
SPOEDIG KRIJG IK LAARSJES
NA VEEL GEBID EN SMEKEN
HEEFT DICK HET MIJ BELOOFD
DAT KAN HIJ NIET VERBREKEN
HIJ DENKT DAT HIJ VEEL WEET
VAN HET LICHAAM VAN DE VROUW
HET SILHOUET IS DICK’S DOMEIN
MAAR IK HEB EIGEN BOUW
MIJN VORM IS ZACHT EN VOL
MET ROND VERBAASD GEZICHT
ALLES IS HEEL MINIMAAL
DAAR IS HIJ VOOR GEZWICHT
OMDAT IK KLEIN VAN STUK BEN
EN SOMS GEMAAKT VAN GOUD
MOET IK HEEL VAAK KNUFFELEN
ZODAT IEDEREEN VAN ME HOUDT
IN JAPAN ZIJN WIJ BEROEMD
EN BRUNA-SAN IS HEILIG
WIJ GAAN DAAR SOMS NAARTOE
MAAR IK VIND HET NIET VEILIG
IK KRIJG VAST EEN CADEAU
MIJN KOMENDE VERJAARDAG
IK HOOP OP EEN PARELSNOER
ALS HET DAN AAN MIJ LAG
EN LATER ALS IK GROTER BEN
DAT DUURT WEL EEN PAAR JAAR
DAN WEET IK NU AL WAT IK WORD
DAN WORD IK TEKENAAR.
ZODAT IK MIJ KAN KLEDEN
IN ALLER LAATSTE TENDENS
ALS TWEED MET KONIJNEN BONT
ZODOENDE WORD IK BIJNA MENS.
NIJNTJE WAS IN PARIJS EN SPRAK MET LIDEWIJ EDELKOORT