BLOOM
bring the outdoors in
New York-based stylist and Bloom magazine contributor Shane Powers is pleased to release his first book, ‘Bring The Outdoors In’ (Chronicle, 2013). Photographed by Gentl & Hyers, this fresh and aesthetic lifestyle book offers original and creative ways to blur the boundaries between outside and inside.
Powers says that he’s been fascinated by the natural world for as long as he can remember: “I didn’t start working on botanicals until I got a job as a photo stylist for the groundbreaking publication Bloom. The founder, Lidewij Edelkoort, encouraged me to think beyond traditional uses, and focus on plants and flowers as more dynamic elements. I began to look at their shapes, colors, and textures with a new perspective… While trends in flowers and gardening may come and go, the ideas in this book have a timeless appeal to be enjoyed and referenced for years to come. The projects are not gardening projects; they are three-dimensional still lifes, miniature worlds designed to enhance your interiors.”
Edelkoort sees Shane Powers as a landscape designer of mental matter: “with the powers to transcend beauty with creative control and imagination, for you to grasp and make your own as an enlightening personal experience”. Enjoy!
New York City readers will be able to attend the book launch from 6-8 PM on February 21 @ West Elm, 1870 Broadway (between 61st – 62nd Streets)